What is the meaning behind the series finale of “Mad Men”?

Can someone explain the ending of "Mad Men" and what the final scenes suggest about Don Draper's journey and the overall message of the show?

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The series finale of "Mad Men" is often discussed and dissected for its rich symbolism and open-ended nature. In the final episode titled "Person to Person," we see the culmination of Don Draper's complex journey of self-discovery and the outcomes for other central characters. In the show's closing moments, Don Draper, played by Jon Hamm, is seen at a spiritual retreat in California, struggling with his identity and past mistakes. After a series of emotionally intense breakdowns and revelations, Don attends a group therapy session where he listens to a man named Leonard describe his feelings of insignificance and craving for human connection. The speech hits home for Don, who has often grappled with similar feelings throughout the series. In an uncharacteristic display of vulnerability, he embraces the man in an emotional hug. The scene transitions from this cathartic moment to the iconic 1971 "Hilltop" commercial for Coca-Cola, featuring the song "I'd Like to Teach the World to Sing," which suggests that Don finds inspiration in Leonard's monologue and goes back to the advertising world to create one of the most famous commercials in history. This ending can carry multiple interpretations: **Personal Redemption:** Some viewers see the ending as a sign of personal redemption for Don. The retreat leads to an epiphany, where he reconciles his inner turmoil and uses this newfound peace to create a work of genuine optimism and connection. **Cynicism about Advertising:** Others interpret the ending as a cynical take on the ad industry; despite Don's moment of enlightenment, he commodifies his emotional breakthrough into an advertisement, continuing the cycle of using personal experiences to sell products. **Ambiguity and Open Interpretation:** The series creator, Matthew Weiner, has been somewhat reticent about providing a definitive explanation of the ending. He intended it to be ambiguous, allowing viewers to draw their own conclusions about Don's fate and the meaning behind the advertisement. **The Nature of Change:** "Mad Men" explores the concept of change—whether people can truly change or whether they revert to their old patterns. The ending could suggest that Don is inherently an ad man, and regardless of his journey, he uses his moments of clarity as inspiration for his work, essentially remaining the same at his core. **Commentary on American Consumerism:** The juxtaposition of Don's genuine emotional experience with the commercial could be construed as a commentary on American consumerism—how even the purest emotions can be packaged and sold in the market-driven world of the 1970s, which is very much true today. Ultimately, the series finale of "Mad Men" is about Don Draper's quest for meaning in a rapidly changing world and the role of advertising in shaping American culture. The ending is left open to interpretation, encouraging viewers to consider the various themes of identity, happiness, and authenticity threaded throughout the show.
Answered on August 4, 2024.
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